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The creative directors at ad agency DDB should get a big fat raise and bonus for creating a breast cancer awareness campaign that women of all ages, but especially the 18-35 demographic, can relate to. I also love the fact that it's message is short but very clear: EVEN SUPERHEROES CAN GET BREAST CANCER SO PLEASE GET CHECKED AND REMEMBER TO REGULARLY CHECK YOURSELF!!!
Great work!!
Kisses Bitches...
Glamour Whore...xoxo
"I didn't know anything about breast cancer when I got it."
-Rue McClanahan
The creative directors at ad agency DDB should get a big fat raise and bonus for creating a breast cancer awareness campaign that women of all ages, but especially the 18-35 demographic, can relate to. I also love the fact that it's message is short but very clear: EVEN SUPERHEROES CAN GET BREAST CANCER SO PLEASE GET CHECKED AND REMEMBER TO REGULARLY CHECK YOURSELF!!!
Great work!!
I didn't even know there was a female "Hulk"!! That fucking rocks...
Giving credit where credit is due:
Giving credit where credit is due:
- Advertising Agency: DDB, Maputo, Mozambique
- Creative Directors: Anderson Lima, Zeca de Oliveira
- Creatives: Sara Vale, Christiano Vendramine, Erick Vasconcelos
- Illustrator: Maísa Chaves
- Graphic producers: Faruk Issufo, Mauro Mussagy
- Planner: Cristiana Oliveira
- Accounts: Vasco Rocha, Christine Ramela, Fernanda Neves
- Media: Khida Ismael
Kisses Bitches...
Glamour Whore...xoxo












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